Business and Its Environment (5th Edition)

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Manufacturer: Prentice Hall

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PRODUCT DESCRIPTION

Binding: Hardcover
Dewey Decimal Number: 658.408
EAN: 9780131873551
ISBN: 0131873555
Label: Prentice Hall
Manufacturer: Prentice Hall
Number Of Items: 1
Number Of Pages: 912
Publication Date: 2005-08-27
Publisher: Prentice Hall
Studio: Prentice Hall

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Editorial Reviews:
For undergraduate and graduate courses in Environment of Business, Business and Public Policy, Business and Society, and Business and Public Responsibility. Business and Its Environment, the best-selling text, brings together in an integrated manner the disciplines of economics, political science, law, and ethics to provide a deeper understanding of the managerial issues that arise in the environment of business. Built around a set of conceptual frameworks for analyzing these issues, the text formulates nonmarket strategies to deal with them, integrates these with market strategies, and provides cases for the application of the conceptual material.

Spotlight customer reviews:
Customer Rating: Summary: Business and Its Environment (5th Edition) Comment: This book is an easy read. It has tons of useful information. I would recommend this book. Customer Rating: Summary: New Edition is Better Comment: There is a new edition (the fifth) for this book, and it is better than the edition shown here. While avoiding a polemical view, Baron illustrates business ethical priciples with very poignant examples and stories. The case studies are very up to date and fun to read. More than that, though, the case studies can form a basis for classroom debate and discussion which not only brings the material to life but also promotes critical thinking and articulation among students. I liked it very much, and recommend it highly. Customer Rating: Summary: The book for dilettante readers Comment: The author provided some good examples to demonstrate some business's environments. The book is very readable. You will get bored if you have exposed to industrial organization or some applications of game theory. Customer Rating: Summary: The book for dilettante readers Comment: The author provided some good examples demonstrating a picture of business and its environment. People who have exposed to Industrial Organization (or at least some levels of application of game theory) will get bored of all arguments without mentioning anything about its quantitative aspect. Customer Rating: Summary: Pretty Easy Reading Comment: I've read a good chunk of this book during a B-school elective on non-market strategies, and found it imparted some valuable information. It's not very prescriptive if that's what you're looking for. But it made me feel like I got something out of the class despite an unstellar professor.

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